Hello,

I'm Ashley, a creative professional with experience spanning brand design, creative leadership and project delivery across agency, in-house and business environments. My background includes branding, marketing, print, digital and photography, along with working closely with stakeholders, suppliers and creative teams to bring projects to life.

Experience

Founder & Director
Home Run Staging | 2022–2025
Founded, built and successfully sold a recognised West Auckland home staging business. Led all aspects of the brand, including strategy, visual identity, website, photography, marketing, digital content and client communications while managing day-to-day business operations.

Senior Designer Studio Manager
University of Auckland | 2012–2022
Led the delivery of the University of Auckland's visual brand across print, digital and environmental media. Managed stakeholder and supplier relationships, art-directed photography, coordinated in-house designers, and partnered with marketing teams to develop creative solutions that strengthened and evolved the University's brand across faculties and campus-wide initiatives.

Earlier Career

Agency, in-house and freelance design roles with World Journeys, AUT, Think Red, Bubble Dome, Orion Systems, and Max Media.

Expertise

Brand Identity
Creative Strategy
Marketing Communications
Print & Digital
Websites
Photography Art Direction
Packaging
Project Leadership
Stakeholder & Supplier Management
Building & Environmental Graphics

Bachelor of Graphic Design
Auckland University of Technology